CLARITY & DIRECTION
New Moon Strategy Session
Plant the idea. Find your direction. Explore one challenge, clarify your priorities and leave with a practical action plan.

CONSULTING FOR YOGA & FITNESS STUDIOS
Thoughtful guidance for the people building spaces that move us. Turn your studio vision into a business with clarity, connection and room to grow.
FROM YOUR FIRST IDEA TO YOUR NEXT LOCATION
THE CRESCENT APPROACH
Every business has its seasons: the new-moon spark of “What if?”, the first sliver of possibility, the growing glow of momentum and the full-moon moment when the bigger picture comes into view.
Some seasons call for bold moves. Others need a pause, a little pruning and a fresh intention. Bring your big idea, your messy middle or your next chapter. We’ll find your phase and build from there.
Make space for the idea.
Give possibility a plan.
Turn action into momentum.
See the whole picture.
SUPPORT FOR YOUR SEASON
One focused conversation or an ongoing partnership. Choose the support that meets you where you are. Each package can be booked independently.
CLARITY & DIRECTION
Plant the idea. Find your direction. Explore one challenge, clarify your priorities and leave with a practical action plan.
STEADY GUIDANCE
A little light. A little guidance. Steady growth. Business guidance and accountability as your next steps take shape.
$650/ month
Explore this phaseFROM VISION TO OPENING DAY
Build the momentum. Bring your studio to life. Work through launch planning, pricing, founding memberships, hiring and operations.
$1,200/ month
Explore this phaseTHE BIGGER PICTURE
See the whole picture. Make your next bold move. A deep dive into your strategy and financial picture, with a customized roadmap for what comes next.
$1,500
Explore this phaseFounding rates in USD. Support scope, scheduling and deliverables are agreed before we begin. Payment is accepted via Zelle and is due before each session. The 30-minute discovery call is complimentary and requires no payment.
IN PERSON. IN YOUR STUDIO.
Bring your team into alignment. Hands-on training shaped around your studio’s goals, from meaningful member connections to confident daily operations.
Custom pricing · Duration tailored to your team.
Client covers travel and lodging in addition to the training fee. Priorities, schedule, arrangements and costs are agreed in advance.

MEET YOUR MENTOR
I bring 20 years in the health and wellness space, with experience working with corporate clients including Nike, Expedia, Microsoft, The Gates Foundation, lululemon and more, as well as some of the country’s leading boutique yoga and fitness studios.
As the current Director of Operations at Be Yoga, I oversee a mid-sized business with multiple locations and have opened multiple studios. I’ve experienced studio life from every angle: teaching full time, managing a team and overseeing operations across locations.
I understand what happens in the classroom, at the front desk and behind the scenes. Together, we’ll connect the member experience with the people, systems and decisions that keep your business moving.
Outside the studio, I help run a household with five kids. Full calendars, competing priorities and a lot of moving parts? Familiar territory. That experience shapes my approach: practical systems, clear communication and room for a full life beyond the business.
Let’s build your next chapterA LITTLE MORE CLARITY
No. The New Moon session is a great place to explore an idea, while Waxing Moon Launch Mentorship supports the work leading up to opening day. Existing studios can choose ongoing mentorship or an intensive.
Yes. The 90-minute New Moon Strategy Session gives us a focused space to explore one challenge and identify your next steps.
We’ll tailor the priorities to your team, whether that means member connection, sales conversion, communication, leadership or daily operations. Duration and pricing are quoted individually. Travel and lodging are covered by the client and agreed in advance.
Tell me a little about your studio, your current phase and what you’d like help with using the inquiry below. We’ll discuss the right fit, scheduling and scope before you commit.
YOUR NEXT CHAPTER STARTS HERE
You don’t have to have it all figured out. Let’s find your starting point.
hil@crescentstudiocollective.comView the services guide (PDF)